Top Win, listed on Nasdaq, rebrands ticker to SORA and appoints Jason Fang as board chairman.

Bitcoin-centric company Top Win International has officially updated its Nasdaq ticker symbol from TOPW to SORA to signify its transformation into a Bitcoin Treasury organization, as revealed in a regulatory filing dated May 27.

The company has appointed Jason Fang, co-founder of Sora Ventures, as the chairman of its board of directors. Fang brings significant expertise, particularly from his tenure at Metaplanet, which played a key role in promoting corporate Bitcoin use throughout Asia.

His appointment indicates a more defined strategic direction for Top Win as it strengthens its operational structure. Fang is anticipated to guide the company as it focuses on Bitcoin accumulation and the enhancement of infrastructure throughout the Asian market.

In early trading on Monday, Top Win experienced a share price increase of over 30%, reaching $13.83. This uptick continues the substantial growth trend observed throughout May, with the stock price rising by more than 200% since the beginning of April, as indicated by chart data.

Situated in Hong Kong, Top Win initially functioned as a luxury watch distributor. However, its recent merger with Sora Ventures has sped up its transition into a comprehensive Bitcoin Treasury entity.

As part of this transformation, the firm is set to rebrand as AsiaStrategy, subject to regulatory approval. This name change represents its broader goal of emulating MicroStrategy’s approach by utilizing Bitcoin as a fundamental treasury asset.

In a recent post on social media, Fang affirmed the company’s refreshed vision, declaring that SORA aims to establish the “MicroStrategy of Asia.” The company intends to build substantial Bitcoin reserves while supporting its partner businesses in the region.

This strategy is in line with a growing institutional interest in Bitcoin as a reserve asset. By May 2025, the top 85 corporate owners together held over 804,000 BTC, according to Hodl15Capital.

Michael Saylor’s organization, now known as Strategy, leads with more than 580,000 BTC, while Metaplanet ranks highest among Asian firms with 7,800 BTC.

With SORA’s renewed focus under Fang’s leadership, the company is gearing up to capitalize on the forthcoming wave of Bitcoin adoption across Asia.

Fang believes that firms specializing in Bitcoin treasury management, like SORA, will be pivotal in propelling the asset to unprecedented highs.